Brand Spotlight: Monnalisa

Brand Spotlight: Monnalisa

Established in the heart of Italy, Arezzo, in 1968, Monnalisa children’s fashion has etched its name as one of the premier companies in global children’s wear. The creative minds behind this iconic brand, Piero Iacomoni, and Barbara Bertocci, have successfully curated a lifestyle brand that encapsulates elegance and versatility. Monnalisa features six distinct collections for girls, namely Monnalisa Bebè, Monnalisa, Monnalisa Chic, Monnalisa Couture, Jakioo, and Fun, as well as a dedicated line for boys, Hitch-Hiker, catering to ages 0 to 16. Every collection from Monnalisa exudes a modern romantic charm, seamlessly blending contemporary taste with the exemplary “Made in Italy” heritage.

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Iacomoni reflects on the transformative journey of the company over the years. Monnalisa sprouted as a humble craft business and gradually matured into a thriving family enterprise. The brand’s name was inspired by Iacomoni’s personal expedition at the tender age of 19. He journeyed from Italy to Paris on a Lambretta motorbike, with his first destination being the Louvre. Upon witnessing the mesmerizing sight of a crowd deeply engrossed in the contemplation of an oil painting, a universally renowned masterpiece by the Italian prodigy, Leonardo da Vinci, he was struck by inspiration. That pivotal moment gave birth to the name of his brand, Monnalisa, a nod to perfection and Italian creativity.

Today, Monnalisa has transformed into a formidable and well-structured firm, enjoying high acclaim and distribution in 60 countries worldwide, marking a significant shift. However, one aspect that has remained constant is the brand’s mission, which has always been centered on excellence, and its vision to perpetually innovate. As the current head of the Board of Directors, Iacomoni views the past with immense pride and the future with unflinching optimism, firmly believing that the brightest days are yet to come for Monnalisa.

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To learn more about Monnalisa, and to see their latest collection, visit https://www.monnalisa.com/

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